Senior Sales, Estimation & Business Development Manager

About Us

Williams River Steel (WRS) has been building across NSW for over 40 years and has built a reputation for doing things properly, smart design, practical outcomes, and delivering quality projects from start to finish.
The business specialises in commercial, industrial and high-rise construction, offering a true turnkey solution. This includes managing projects from concept and design through to fabrication and delivery, supported by industry-leading technology and a highly capable team.
With a strong pipeline of work across the North Coast and regional NSW, WRS is continuing to grow its presence locally, with this role based in Coffs Harbour.

The Opportunity

This is a hands-on role suited to someone who understands construction and enjoys being active in the market—building relationships, identifying opportunities, and helping bring projects together.
The successful candidate will work closely with internal teams across design, drafting, engineering and delivery, while also acting as the local face of WRS across Coffs Harbour and the North Coast.
The role requires a practical understanding of how projects come together—not just at a conceptual level, but through to delivery.

What the Role Involves

• Building and maintaining relationships with local builders, developers, consultants and stakeholders
• Identifying and pursuing new project opportunities across the region
• Preparing accurate and commercially sound estimates and costings
• Reviewing drawings, specifications and project information with strong attention to detail
• Supporting tender submissions and contributing to pricing and delivery strategies
• Managing client engagement from initial contact through to successful project award
• Working collaboratively with internal teams to ensure alignment across all project stages
• Monitoring pipeline activity, margins and potential risks
• Managing multiple opportunities in a growing and fast-paced regional market

What We’re Looking For

• Experience in construction sales, estimating or business development
• Strong understanding of the construction project lifecycle
• Ability to build trust quickly and represent the business professionally
• Confidence working with costs, pricing and commercial discussions
• Ability to interpret drawings and technical documentation
• Strong communication skills and a professional, down-to-earth approach
• Genuine interest in construction, development and project delivery
• Self-driven, proactive and motivated to grow a regional market presence
• Collaborative work style, with the ability to engage across teams and stakeholders

Nice to Have (but not essential)

• Background in steel, precast or commercial construction
• Existing relationships across Coffs Harbour or the broader North Coast
• Exposure to cost planning, scheduling or project controls
• Experience working on larger or multimillion-dollar construction projects

Why Join WRS

• Opportunity to take the lead locally for a well-established and growing business
• Involvement in a diverse range of quality construction projects
• Work within a team that values practical thinking, strong relationships and quality outcomes
• Long-term opportunity to grow with the business as its North Coast presence expands

This role would suit someone who enjoys the balance of people, projects and commercial thinking, and is looking to be part of a business building its footprint across the North Coast.
If this opportunity aligns with your experience and career goals, we encourage you to apply. Please submit your resume and cover letter, or contact Jo Ellerman for a confidential discussion, (02) 66919106