Digital Marketing Executive [$4000, advertisement, Jurong]

Reference: BH-166383-1

Up to $4000, Permanent Role with AWS and Variable Bonus
MNC Manufacturing Located at West
Experiences in Campaign Management (Paid & Organic)
Experiences in Google Adwords & Google Analytics

Responsibilities

Develop, execute, monitor and optimize highly performing campaigns across various channels like LinkedIn,Google, Facebook, Bing etc. with the target of lead generation or brand awareness.
Improve on the return-on-investment of the digital activities by optimizing keyword portfolios, business data feeds, audiences, ad copy, landing pages and bidding strategies.
Activate on data, research, and insights for the planning of target-oriented campaigns
Provide oversight, manage, budget reporting and performance review of all major metrices, goals tracking, revenue tracking and other paid search initiatives on a regular basis.
Monitor campaign execution and performance to optimize campaign strategies, content delivery, internal processes and develop new approaches.
Creating conversion driven landing pages, run A/B tests and identify opportunities to increase conversion
Liaise with cross-functional teams and external agencies to ensure campaigns run smoothly and within deadlines
Stay up-to-date with the latest PPC industry trends and developments, implementing optimization strategies and approaches to improve on the effectiveness of platforms and social media channels.

Requirements:

Bachelor’s degree with specialization in Marketing, Communications, Digital Media or a related field.
Minimum 2-3 years of experience in campaign management (paid & organic).
Knowledge of Google Adwords, Google Analytics and other supporting tools.
Proven track record in a SEA and Social Media role with strong understanding of planning, target audience setting.
Excellent understanding of the latest SEA/ Social Media trends.
Ideally, experienced in working with Bing, Yandex or Baidu and other international search engines.

Interested candidates please send your updated CV in MS Word format to Connie Ng at connie@connect-ebc.com

EA Personnel No. R1875181
EBC Connect Pte Ltd
License No. 17C8975

CONNECT is a boutique team of staffing solutions specialists focused on the development and delivery of turnkey recruitment projects, HR services, managed solutions, and the provision of general recruitment services.

Established in 2017, CONNECT is a fully-owned subsidiary of Ethos BeathChapman (EBC), backed by Will Group, a company listed in the Tokyo Stock Exchange.

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